News / Content

17.05.2024

The sports industry is a fantastic platform to lead the way toward a better world

Vincent van Acker is the Director of Service Design & User Experience at KINTO Italy, a global brand […]

06.05.2024

Being a responsible host city and being a responsible citizen isn’t something we can opt into or out of

Author: Jera Rakovec Nahtigal Sine Midtgaard Hansen has 20 years of experience as a civil servant in teams […]

12.04.2024

Esports and the gaming industry as a gateway to Gen Z & Millennials

On Friday, April 5, 2024, the first theme-focused event on the road to the jubilee, already the 20th […]

18.03.2024

ESPORTS ISN’T GOING ANWHERE – IT’S HERE TO STAY AND IS NOW AN INTEGRAL PART OF POPULAR CULTURE

Shahin Rasti has over twelve years of broad experience in the world of sport & entertainment marketing, working […]

25.09.2023

“Start Your Impossible” was as much the internal wake-up call as the brand campaign

Author: D. P. | Read time: 7 minutes We are less than one year away from the biggest […]

06.02.2023

A SNEAK PEEK INTO THE SPORTO 2023 WINTER EXPERIENCE

We are two weeks away from the new, 19th edition of the SPORTO conference, the largest gathering in […]

27.01.2023

Winners of SPORTO Awards 2022 announced

Mission: The Glacier, Volleyball on Ljubljanica river and Planica NFT ski jumpers collection 2022 were the winners of […]

12.01.2023

Audiences are increasingly nuanced and complicated

Author: Simona Kruhar Gaberšček | Read time: 8 minutes Joe Weston is Head of Sport UK at the […]

12.01.2023

FAN-SPEED MARKETING

Author: Dragan Perendija | Read time: 5 minutes Amar Singh is an experienced media expert specialised in sport […]